Tony Cooke - Managing Director
Tony previously worked in promotions for EMI, Chrysalis and Warners where he looked after the plugging for various artists including Green Day, Alanis Morrisette, The Red Hot Chilli Peppers and Madonna.
Tony then went to work at LD Publicity, where he set up their TV and Radio plugging arm "LD Promotions" with Claire Jarvis. Tony spent 4 years at LD looking after the Radio & TV for various artists including Janet Jackson and Roxy Music.
Tony left LD (with Claire) in 2003 to set up Scream Promotions, which is now one of the UK's leading independent Promotions Companies.
Campaigns at Scream that Tony has overseen includes Iron Maiden, Robert Plant, Morrissey, William Orbit, Status Quo, Gene Simmons, Nizlopi, Foreigner, Download and The Leeds Festival.
Claire Collins (nee Jarvis) - Director of Promotions
Claire previously worked at Sony Records and Terrie Doherty Promotions looking after the regional radio for various artists including Whitney Houston and Eternal. Claire also worked as a music booker for LWT and Channel 5 before heading over to LD Publicity to set up "LD Promotions" with Tony Cooke. Claire spent 4 years at LD, working on campaigns for various artists including The Rolling Stones and Roxy Music until she left (at only the age of 26) to set up Scream Promotions with Tony.
Claire and Tony set up Scream in October 2003 and campaigns that Claire has overseen include The BRIT Awards, All Time Low, Ben Howard, Gotye, The 1975, Maximo Park, Morrissey, Neck Deep, The Reading Festival, The Mercury Prize, Bring Me The Horizon, Nina Nesbitt, Let’s Eat Grandma, Gavin James, The Academic and Deaf Havana.
Scott Steele - Head of Press and Publicity
Formerly senior publicist at Parlophone/EMI, Scott has over 16 years experience in the industry, having worked with as a snr publicist at Virgin Records, LD Communications and EMI Records, where he was part of the award-winning EMI Publicity Team.
He has worked on successful campaigns for Mercury Prize and BRITs-nominee Richard Hawley, Blur's Graham Coxon, Peter Gabriel, Simple Minds, Laura Marling, Duane Eddy and 30 Seconds To Mars, as well as having worked on events PR and programming. In addition he has worked on extensive catalogue campaigns for such artists as David Bowie, Morrissey, Massive Attack and the Beach Boys.
Claire Paxton-Rider - Head Of Radio
After graduating from The Academy Of Contemporary Music in 2009, having completed internships at Warner Music Group, Connie Filipello Publicity, Impressive PR and Peer Music along the way, Claire joined Fleming Associates PR as a junior radio plugger quickly progressing to Head Of Radio Promotions. Following a successful 7 year period there, Claire established some fantastic connections throughout the UK radio and music industries & played a key role in recent successes within the company. During her time there, Claire headed up notable radio campaigns for artists including David Gilmour, Jools Holland, Status Quo, Deacon Blue, Gilbert O’Sullivan, Sinead O’Connor, Graham Nash, Emma Stevens and many more, including launching Ward Thomas from a small, unsigned band to becoming the first ever UK Country artist to achieve a #1 album! "I'm absolutely delighted to join the Scream family - they're such a prestigious company within this industry, not to mention completely lovely too!"
"What can I say. Scream are amazing. I would highly recommend them. The whole team are enthusiastic and approachable, constantly bringing new and creative ideas to the table. Having handled the TV and radio PR for Reading & Leeds Festivals for a number of years, they provide a valued and trusted service to me without screams and a smile to boot! "
Melvin Benn , Managing Director at Festival Republic
"Scream Promotions have worked on the BRITs since 2003 and throughout that time our respect and admiration for their professional approach knows no bounds. They manage our Red Carpet arrivals to Winners Conference areas seamlessly balancing rational (and sometimes irrational!) conversations whilst working ridiculous hours but making sure there are always a few light hearted moments thrown in when needed. A rare and enviable quality. We are proud to have Scream as a BRITs contractor and long may it continue."
Maggie Crowe OBE , Event and Charities Director at The BRIT Awards
"Screams attention to detail, understanding of strategy and mature attitude to all work undertaken is why they are one of our first choices of company. The fact that media contacts trust (and like) them also is a major factor. From plugging to event organising, from compiling red carpet activity to bonding with artists, their professionalism and positivity shine through. "
Ruth Parrish , Media Director at Island Records Group
"When it comes to plugging, somehow Scream never make a campaign feel like 'work', it always feels just like an exciting journey effortlessly picking off fans and supporters along the way! Plenty of class, plenty of patience and lots of top drawer thinking behind all that they do"
Ted Cockle , President at Virgin / EMI Records UK
"Scream are the "best in the business!""
Owain Davies , Ben Howard's Manager at OD Management
"Tony and his wonderful team at Scream are now part of the McGhee family.
No one else comes close to the excellent work that they have produced for my acts."
Doc McGhee , CEO at McGhee Entertainment
"I’ve always found the whole Scream team one of the most professional and efficient bodies to work with in the music industry – whether that is at events and festivals which they are PRing or whether it is in plugging great music like Ben Howard and The 1975. Add to this that they are one of the nicest bunch of people you could ever meet , working with Scream is always a smooth , happy and productive experience."
James Curran , Head of Music at Absolute Radio
"Working with Scream is always a pleasure - the Scream team are always efficient, passionate and fun. "
Mike Walsh , Head of Music at XFM
"As an independent label you want a team that can guide new artists through the minefield of strategic decisions and chart a realistic map of progress. Team Scream are the most honest bunch of people I have worked with in the industry they always deliver simply because their integrity and commitment is second to none."
Mitch Amachi , CEO at MI7 Records
"We love working with the Scream Team. The results they have delivered for us on a regular basis over the last 5 years have been amazing. On campaigns such as Fightstar and Bring Me the Horizon, the results at radio have been career defining. Long may it continue!"
Craig Jennings , Managing Director at Raw Power Management
"I will always endorse the wonderful talent of Scream Towers! I've known the guys for a very long time and have only ever known them to be an A-List plugging team. You have to get involved with these guys if you want to reach the top."
Mark Adams , Head of Music at Box TV/ Kerrang! TV
"Having dealt with the Scream team on both sides on the fence, as both an artist they have looked after and from the industry view point, I have always found them nothing but friendly, accommodating and exceptionally professional. Scream did an awesome job at Download, making sure every request we at the BBC put forward happened smoothly and promptly. I even got a lift back to London with them. I can't sing their praises enough."
Daniel P Carter , Presenter at Radio 1
"Covering the BRITs each year is one of the most enjoyable red carpet events on my timetable because of its organisation and the fact that the Scream team in particular Tony and Claire are so professional and understand completely the demands of broadcasters like us. They are cool, calm and wonderfully helpful - it is always a pleasure."
Nina Nannar , Correspondent at ITV News
"God love the Scream team and their excellent roster of acts. They are always a real pleasure to work and play with."
Chris Hawkins , Presenter at BBC 6 Music
"I love the Scream guys! They are simply first class and absolutely amazing to work with. I feel lucky to have them as part of my team."
Charlie Simpson, Artist
"I’ve been the Entertainment Editor at ITN London Tonight for about ten years and have worked with hundreds of music PR’s, publicists and pluggers in that time. I can put my hand on my heart and say that there is no-one more efficient, effective, enthusiastic, hard working or friendlier than Scream. They are brilliant at organising huge events (BRITs, Reading, 02 Wireless etc) and massive acts (The Stones for instance) and are equally good at nurturing smaller acts. They always deliver, they anticipate the technical and editorial demands of broadcasters and resolve them. They understand precisely what we need and sort it out, they are excellent communicators and manage successfully even when under immense pressure. They have an excellent sense of what we and other broadcasters are looking for and our often widely different demands. They are the best in the business."
Max Velody , News Editor at Channel 4
"Whether it's backstage at the BRITs or beind the scenes at Barclaycard Wireless- Scream consistently deliver. One of the best teams of people I've ever had the pleasure of working with.
Kevin Hughes , Entertainment Presenter at Capital FM
"Whilst I was at Live Nation, we worked with Scream on some of our biggest festivals and it was always a pleasure. They are hard working, enthusiastic and bring a wealth of experience with them. Their relationships with the media are fantastic. On top of that, they are absolutely lovely people!
Michelle Stansel , Head of Marketing at Live Nation UK / AEG
"I love working with Scream. Nothing is too much trouble for them and their events are always the most organised out there, and believe me, you don't get that that often! They've also sorted out lots of exclusives for us with their bands, so basically, big up Scream!"
Emma Jones , Entertainment Reporter at BBC News